Somebody posted this photo on a page I follow on Facebook. It’s an old shoe store in Coconut Grove, FL. The photo is from 1988.

I love it because I made the logo.

I did the logo a few years before and every time I walked by the store I would point out and say, “I did that!” It’s simple, but they liked it and used it.

It was actually done for their shopping bags. I had a client that made shopping bags for stores and I did the artwork on a freelance basis. They would give me the info and say they want this logo or name on the bag with this info (address, phone, whatever). In this case, they didn’t have a logo so I made one. They liked it so much they put it on the store and everything else.

I enjoyed this blast from the past when it popped up in my Facebook feed. The place is a restaurant now.

I should out, “I did that!” a lot, I think. Once there was a town meeting and someone held up an old newspaper from the 1980s and I yelled out, “I did that!” I had done the typesetting and paste up for that particular newspaper and when I saw that, it was another, “I did that!” blast from the past!