
I got my first paying subscriber on my Tomversation Substack account and I’m all excited. It’s $5.00 per month. The sad part is that it’s me. I signed up for my own subscription.
I was setting up the payment system and wanted to try it out to be sure it was working right. I don’t plan on charging for any of the stories until I build up a large subscriber base. I’m Substacking along.
Someone had asked me how I made money on my local news publication when I was editor and publisher. It would have been great to have Substack back then, I had thousands of subscribers, but there was no cost for reading. I made money through ads. The first year or so I didn’t take any ads, but people kept asking, so I eventually started running ads and I made quite a good living at it.
I turned down big developers though, even though there was a lot of money in their ads, but I couldn’t be a sellout. I wrote against over-development and greed all the time, there was no way I could make money off of the developments.
I did take ads from smaller building projects if they were in the same footprint as the buildings they were replacing. One time a very large condo building placed ads, we had discussed it for months, and I don’t know what I thought it was, but when the ad came in, it was for this humongous project, right at the entrance of Key Biscayne, it is still under development now and everyone who sees it can’t get over the size.
They were prepared to pay me a lot for a pretty large ad which would have run monthly. It would have been running over three years by this time. There’s a lot of money in development. That’s the problem.
I dream of moving up to the Hudson Valley one day, where nothing is really over-developed and those small little towns along the river look the same as they have for years. I’ll be up there in about a month doing the usual pumpkin and apple picking. So I’ll check out one of the small towns again to see if I feel a connection and feel at home there.
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