Cartoonist Clay Jones had something to say about Facebook and his comics, I have been pushing social media for years as a great source for comics and comics strips, but of course if they aren’t being seen, then it’s all a moot point. It’s really horrible how social media sites are gunning for paid content now and I wonder if they treat you better if you do pay to have your content seen. I mean not every day, but if you pay once in awhile, do they see you more favorably? Anyway, here’s what Clay had to say:
Something analytical I’ve noticed which will only interest you if you pay attention to such things. And yes, I look at these sort of things, and if I don’t fully understand it.
There have been complaints from rightwingers that Facebook is discriminating against them as views, comments, reactions, etc are down on their fan/group pages. They say it hurts their YouTube views which in turn hurts their income. They’re half right.
Facebook is decreasing their views. But, it’s not because they’re conservative. They’re doing it to everyone.
On my fan page I would get thousands of reactions a day to a post. On a bad day, I’d only get around 500. Now, on a great day I might reach 200. This has coincided with me receiving emails and even instant messages from FB trying to entice me to pay for a push, which they promise can net me a certain number of views.
Today, my website got over a thousand referrals from Twitter. It got 99 from Facebook. This is important to me as I do collect revenue from hits to the website. This is why I ask for people to share links to my work, not the images. It’s money, people. An independent freelancing self-syndicated cartoonist needs to eat too.
Most cartoonists don’t pay attention to this sort of stuff because they believe they don’t have to. The times have already changed from the days of drawing a cartoon, sending it to an editor/syndicate, and moving on to your next cartoon. You have to do more. Most of you don’t even have a website. You really need to know this stuff, despite how boring it is.
If you are sharing images of your work and not links, you’re killing yourself. You could be getting paid for sharing your work and when others share it. When you only post an image and boast about thousands of shares, you’re working for free and you’re working for Facebook.
With that said, only about four people will see this post unless I pay to boost it.